Cyberpunk’d Company Branding
Cyberpunk’d is inspired by the aesthetic of Sombra from Overwatch. This futuristic brand sells cyberpunk technology, eyes that are robotic, arms with built in attachments, and other similar products to upgrade the human body.
The style for this brand is inspired in color by Sombra’s design and takes inspiration from her Mexican culture. The futuristic combination of UI HUD elements with sugar skull elements fully incorporates the contrast of retro and space-age design. The high contrast of purples and blues encompasses the cyberpunk aesthetic that has appeared in numerous games, films and other media.
As this company sells products that currently are not able to exist, there are a few mock-ups to represent that advertising or product designs could theoretically look like in the future.